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W magazine entices social sharing through anniversary campaign
W October magazine Condé Nast’s W magazine is encouraging social sharing of its 40th-anniversary covers through the Thunderclap platform that allows users to schedule a post on their personal social...
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LVMH, W magazine, Anya Hindmarch and luxury automakers – News briefs
Louis Vuitton Kusama collection Today in luxury marketing: Clouds are gathering For LVMH, luxury: Sales increases may be more modest A profit warning by Burberry some weeks ago began to cast a shadow...
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W anniversary issue boasts 105pc year-over-year ad page increase
W's 40th anniversary issue Luxury marketers and retailers such as Chanel, Christian Dior, Marc Jacobs, Salvatore Ferragamo, Saks Fifth Avenue, Neiman Marcus and Louis Vuitton helped to boost the...
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Tiffany & Co., De Beers gain double exposure through W December issue, gift...
December issue of W magazine Tiffany & Co., De Beers, Valentino, Movado and other luxury advertisers are gaining double the exposure through the December issue of Condé Nast’s W via advertisements...
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Luxury marketers seize fresh start in January W magazine
W Magazine January 2013 Luxury marketers such as Christian Dior, Rolex, Chanel, David Yurman, Marc Jacobs, Cartier, Louis Vuitton, Roberto Cavalli and Hublot are getting a fresh start for the new year...
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Cadillac boosts lifestyle association via W magazine content sponsorship
Cadillac XTS General Motors’ Cadillac is pushing the all-new XTS and its in-car Cue technology hub through a sponsorship of celebrity video content from Condé Nast’s W magazine. Cadillac is sponsoring...
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Dior, Armani reinforce trend with multipage spring ad spreads in W
W Magazine February 2013 Giorgio Armani and Christian Dior were among the few luxury marketers that took out multiple pages and tri-fold advertisements to flaunt their collections in the February issue...
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Chanel, Dior continue print streak in W’s March issue
W March issue Chanel, Christian Dior, Michael Kors, Valentino, Louis Vuitton, Salvatore Ferragamo, Saks Fifth Avenue, Tod’s, Hermès and other luxury advertisers are demanding attention from...
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Gemfields boosts brand awareness via Mila Kunis ambassadorship
Mila Kunis for Gemfields Colored-gemstone maker Gemfields is raising awareness for the brand among affluent and aspirational consumers through a multichannel campaign with feature film and television...
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Armani, Gucci gain double exposure in W
W magazine April 2013 Giorgio Armani and Gucci have prominent advertisements for their fragrances in the April issue of Condé Nast’s W, but upped exposure by placing apparel ads as well. Armani, Chanel...
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W magazine joins Bomoda to target young, affluent Chinese
W magazine - Emma Watson Condé Nast’s W magazine is bringing its insights and wherewithal to China through Bomoda, a digital community for Chinese luxury shoppers, with the hopes of earning life-long...
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Gucci, Louis Vuitton push new collections, handbags in W
W Magazine August cover Gucci, Fendi, Louis Vuitton and other luxury brands are competing with one another by pushing new apparel and accessories collections in the August issue of Condé Nast’s W...
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Jewelry stands out among fashion ads in September W
W magazine's September cover Louis Vuitton, Chanel and Giorgio Armani continue to push their fall/winter collections while fine jewelry brands compete for attention among the fashion advertisements in...
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Dior, Armani stay top of mind with multiple ads in October W magazine
W magazine's October cover Luxury marketers Dior, Armani and Gucci featured multiple advertisements in the October issue of Condé Nast’s W magazine to keep products top-of-mind among affluent...
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Chanel, Gucci use repetition to stay top of mind in November W
W magazine's November cover Chanel, Gucci and Bulgari aimed to elbow other brands out of the way in the weeks before the holiday season with multiple advertisements in the November issue of Condé...
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WSJ. magazine is 2013 Luxury Publisher of the Year
WSJ. magazine's Innovators cover The Wall Street Journal’s WSJ. magazine supplement is Luxury Daily’s 2013 Luxury Publisher of the Year for its consistency and upward momentum in the luxury publishing...
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Armani, Chanel propel connection to awards season in February W
Amy Adams cover for February's W Giorgio Armani and Chanel are among the fashion advertisers that sought reader attention in the February issue of Condé Nast’s W magazine’s annual Movie issue to show...
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Prada shakes up store display with magazine editor input
Interior of Prada's Milan store Italian fashion house Prada is showcasing its editorial and artistic side by having W magazine’s fashion and style director Edward Enninful translate his vision to its...
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W magazine March issue reevaluates fashion coverage with social media input
W magazine's March cover Chanel, Gucci and Fendi were among the fashion marketers bridging the gap between print and digital with advertisements and featured pieces in pictorials found in W’s...
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Louis Vuitton, Dior aim for accessibility in W magazine’s April edition
W magazine’s April cover Fashion marketers such as Louis Vuitton, Dior and Gucci promoted their latest handbags in the front of the book of W magazine’s April issue to bolster the fashion-centric...
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